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Marketing Operations Manager

Mesh Payments

Mesh Payments

Marketing & Communications, Operations
New York, NY, USA
Posted on Friday, June 14, 2024

At Mesh, we lead the way in revolutionizing Travel & Expense management for global enterprises. Our innovative solutions are streamlining travel and expense processes for thousands of companies, continuously expanding our reach and impact. As we push the boundaries in the T&E sector, we seek proactive innovators, strategists, and visionary thinkers eager to drive this transformative journey forward. If you are passionate about technology and committed to enhancing business efficiency across various domains, Mesh Payments offers the ideal platform for your ambitions. Join us and redefine how businesses manage travel and expenses, one innovative solution at a time. Mesh is headquartered in NY, with offices in NYC, Tel Aviv, and Austin.

Working at Mesh, you’ll join a collaborative and innovative team environment where your ideas are valued and your professional growth is encouraged. Embrace the opportunity to work on challenging projects that redefine business efficiency across multiple sectors. We support a hybrid work model that blends in-office collaboration with the freedom and flexibility of remote work, accommodating diverse working styles and life needs.

About the position

Job Overview:

We are seeking a highly skilled and motivated B2B Marketing Operations Manager to join our marketing team. This role is critical in driving the efficiency and effectiveness of our marketing operations, ensuring seamless lead management, campaign execution, and performance analysis. The ideal candidate will have a strong background in B2B marketing operations, proficiency in marketing automation platforms, and a knack for data-driven decision-making.

Key Responsibilities:

  • Lead Management: Develop and optimize lead management processes, including lead generation, nurturing, scoring, and handoff to the sales team.
  • Marketing Automation: Implement and manage marketing automation platforms (Hubpsot and Salesforce) to streamline campaign execution and improve lead tracking and reporting.
  • Campaign Execution: Oversee the execution of marketing campaigns across multiple channels (email, webinars, events, etc.), ensuring they are delivered on time and within budget.
  • Data Analysis: Analyze marketing data to measure the effectiveness of campaigns, identify trends, and provide actionable insights to optimize marketing strategies.
  • Performance Reporting: Create and present regular reports on key marketing metrics, campaign performance, and ROI to senior management and other stakeholders.
  • Collaboration: Work closely with the sales, product, and content teams to ensure alignment on marketing goals, messaging, and lead generation strategies.
  • Process Improvement: Continuously identify opportunities to improve marketing operations processes, enhance efficiency, and drive better results.
  • Technology Management: Stay up-to-date with the latest marketing technologies and tools, and make recommendations for new tools or enhancements to existing platforms.

Qualifications:

  • Bachelor’s degree in Marketing, Business, or a related field.
  • 3+ years of experience in B2B marketing operations, with a strong focus on lead management and marketing automation.
  • Proficiency in marketing automation platforms such as HubSpot, Marketo, or Pardot.
  • Strong analytical skills and the ability to interpret complex data sets to drive decision-making.
  • Excellent project management skills with the ability to manage multiple projects and priorities simultaneously.
  • Strong communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams.
  • Detail-oriented with a strong focus on accuracy and process improvement.
  • Ability to thrive in a fast-paced, dynamic environment.

Salary: 100-115K


EEO STATEMENT
At Mesh we want to ensure everyone has an equal chance to participate and make a difference. Mesh is an equal-opportunity employer and prioritizes building a diverse and inclusive workplace. We provide equal employment opportunities to all employees and applicants of any type and do not discriminate based on race, color, religion, national origin, gender, age, sexual orientation, physical or mental disability, genetic information or characteristic, gender identity, and expression, veteran status, or other non-job-related characteristics or other prohibited grounds specified in applicable federal, state, and local laws. Mesh’s policy is to comply with all applicable laws related to nondiscrimination and equal opportunity and will not tolerate discrimination or harassment based on any of these characteristics. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.