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Senior Content Manager

Noble

Noble

Marketing & Communications
Tel Aviv-Yafo, Israel
Posted on Tuesday, September 26, 2023
Noble is a Series A fintech startup operating at the nexus of embedded finance and risk management. As a Senior Content Manager, you will be building Noble’s content engine from the ground up, working towards positioning it as a thought leader and expert in these domains. You will be responsible for both setting the content direction and leading its production. Accordingly, you should be as excited about getting your hands dirty in the weeds of execution as you are about big-picture strategizing. As a storyteller at heart, the actual art of writing must still be an exciting feat for you. We are looking for someone to share Noble’s story and educate the industry on the value of its brand and product via creative, well-crafted content initiatives.

What you will do:

  • Manage Noble’s owned content channels and content calendar
  • Ideate, research, and write deep-insight long-form pieces that leverage both qualitative and quantitative analyses
  • Collaborate with (1) marketing, sales, and product to develop content that feeds the top of funnel and educates prospects on the value of our platform, (2) management on content that promotes the business agenda and highlights key partnerships (3) partners on partner-driven content that leverages external subject matter expertise and highlights our partnership network, and (4) agencies and/or freelancers on copywriting for digital campaigns
  • Develop Noble’s writing style, setting the bar for the brand’s tone and voice, and advocate internally that all external facing assets be held to that standard
  • Own Noble’s content strategy, identifying key themes that resonate with Noble’s target audience across varied verticals
  • Keep a pulse on industry trends and account for these in content creation
  • Develop quality content assets, accounting for varied mediums and asset types, to align with steps in the Noble buyer’s journey
  • Test experiential content formats that deliver creative brand and/or product experiences and drive increased engagement

Requirements:

What you should have:

  • 4+ years’ experience in a content marketing, product marketing, copywriting, or strategic marketing role
  • Native English
  • Excellent writing skills
  • A creative yet analytical mindset
  • Be a self-starter with a can-do attitude
  • Visual thinking skills
  • Be comfortable with the unknown
  • Be autonomous and able to operate independently with little hand holding
  • Ability to translate technical concepts into digestible formats
  • High level of organization
  • Experience in the fintech sector is a plus